Sunday, November 22, 2009

Kim Kardashian and PR...why not?


Celebrities and Public Relations. I don't know about you, but I don't necessarily think of those two going together. The term "crisis management" seems more relevant. It's far too often that we see these young celebrity's lives being turned into a media circus with a head shaving (sorry Ms. Spears), a nasty divorce battle (yes, you Jon and Kate Gosselin), or just by being a plain old mess (Lindsay Lohan, you know I'm talking about you).

Yet the words celebrity and public relations can very much go together, or at least that's what Kim Kardashian claims. Yes, I know, I can't even take myself seriously after typing that sentence. But still, as much as we may hate to admit it, Kim Kardashian has made a lot of...well pretty much nothing. And to add to her list of accomplishments, she's going to be producing a show focusing on the world of PR. Specifically, celebrities and the world of PR.

The show will focus on Jonathan Cheber and Simon Huck of Command Public Relations, a firm with branches in Los Angeles, Miami and New York.

Kardashian herself is a big believer in the duo, stating to People.com that "...they focus on corporate PR and building brands; they don't represent any individuals so they see the bigger picture. They see how to make a celebrity into a brand."

While I'm impressed with her wording, only time will tell if this show is going to legitimately demonstrate PR tactics...or just be a thirty minute segment of schmoozing with celebs. I'll try to watch with an open mind...don't disappoint me Kim!

While not much is known about the debut of the show, People. com is reporting that it should air sometime in 2010, but the cable channel that picked it up is unknown at this time.

2 comments:

Amira said...

Love the way you write, it has a very good sense of humor, keep it up!

RachelCsaszar said...

Thank you! I really appreciate it! It's hard for me to update regularly while I'm at school, but I will keep trying!